As part of a revitalised and improved business strategy, Nova FM went through a nationwide rebranding project. This would see an overhaul and refresh of the Nova network’s key identity touchpoints including a new logo and brand identity, on-air programming, social media, and print & digital advertisements.

We were involved throughout the development and implementation of significant outdoor advertisements and internal signage. This encompassed a wide range of formats including large billboards, bus wraps, taxi backs, bus shelters, and city trams across five cities.